HOUSE OF BROWS

Transform Your Life with Expert ONLINE Cosmetic Tattoo Training

BECOME HB CERTIFIED

Elevate your artistry, master premium techniques, and become an industry leading, in demand PMU artist online and at your own pace.

COMPREHENSIVE ONLINE TRAINING

Master the art of cosmetic tattoo with expert guidance, designed to replicate a 1:1 training experience to be suitable for both absolute beginners and established beauty professionals. Launch or expand your skills and business around other commitments and at your own pace.

Enrol in HB Academy’s Intensive Online Training to transform your passion into expertise. Whether you're starting as an absolute beginner or expanding your existing beauty skills, empower yourself to start or grow a successful beauty business with HB Academy.

For those who want to learn the very best techniques and theory available in the industry and create results you can be proud of. Jessica will guide you through every learning stage throughout the training and beyond.

Learn to create flawless results with confidence and precision, achieving your dreams of becoming an expert beauty professional with tailored guidance and ongoing support.

THIS TRAINING IS FOR YOU IF YOU'RE READY TO:

Build a highly booked beauty business within the next 12-18 months
Become known for polished, natural results that position you as the expert in your area
Charge premium pricing confidently, knowing you deliver a client experience that justifies it
Gain full control over your schedule, your income, and your career
Create financial independence early, building a business that grows with you
Establish a strong personal brand and online presence that sets you apart in a competitive market

WHAT’S HOLDING MOST ARTISTS BACK ISN’T THEIR POTENTIAL.

It’s their skill gap.

You're not afraid of hard work. You’re not lacking drive.

You simply know that the quality of your training will determine how quickly and confidently you step into your business.

That’s where most courses fall short - they teach just enough to give you a certificate.

We teach to mastery - so you leave fully prepared to work on clients, troubleshoot confidently, and grow.

INSIDE HB ACADEMY’S ONLINE TRAINING, YOU WILL:

Build technical skills in cosmetic tattooing via comprehensive theory and in depth modules

Master colour theory, skin types, mapping, design, and client consultations

Watch HD demos filmed at multiple angles with detailed breakdowns of each technique

Submit your work and receive feedback directly from Jessica to ensure you’re progressing confidently

Receive ongoing, expert guidance from Jessica throughout your training, launch and ongoing career

YOU WILL NOT WALK OUT WONDERING "WHAT NOW?"

By the end of this program, you’ll have:

Complete technical confidence in your craft
A clear framework to follow as you launch, market, and grow your business
The ability to confidently charge premium pricing for your services
A waitlist of ideal clients wanting to work with you
The flexibility to work your own hours, leave your job, and build a business on your own terms
A polished, professional personal brand and online presence that attracts premium clients

WHO THIS IS FOR

You want more than just a certificate - you want true skill and mastery

Want to provide a premium service and be known for luxury work

Are ready to build new skills and create flawless results with a premium training

Prefer personalised feedback and tailored guidance to become a skilled and confident artist

Are craving a step by step pathway from beginner to booked out artist

WHAT'S INCLUDED IN ALL ONLINE COURSES

6 months access to your chosen HB Academy Online courses
HD video demonstrations of every part of the process including the full procedure on various different models
Option to purchase with a fully loaded beginners kit including machine, needles and pigments
Receive the HB Academy Online Training Bible, yours to keep and refer back to for life
Certificate of Completion from an Accredited Trainer and Assessor
Lifetime 10% discount off all HB Professional supplies
Lifetime access to exclusive HB Students community
Unlimited ongoing support from Jessica herself

BONUS Free Shadow Day Come back any time to shadow Jessica in salon to revise your newly learnt skills

HOW IT WORKS

1

Choose Your Desired Course

Choose your course based on your career goals and the techniques you want to learn. Learn 1 technique at a time or bundle courses to learn multiple techniques. See all course options below.

2

Complete Your Online Theory

Deeply immerse yourself in the comprehensive theory and watch all video trainings inside the course until you feel confident in your foundational knowledge of cosmetic tattoo and the treatment.

3

Practice to Master Your Craft

Practice alongside Jessica's videos until your practical skills are of high quality. Submit all practice to Jessica for ongoing feedback as you work through the course to ensure you continue to improve as you go.

4

Launch Your New Service

Once you are confident in your practical skills, Jessica will guide you through treating models on your own. Then utilise Jessica’s lifetime support to launch your new service to clients and continue to improve after you complete the course.

This framework ensures that you are supported heavily once you start your training to ensure you become confident with your skills before you treat a client and beyond. Once you are in the community you are in it for life and can lean on Jessica for guidance throughout your entire career.

EARN A 6 FIGURE INCOME

Be your own boss and build yourself a career that can easily earn you a 6 figure income.

LEARN WITH THE BEST

Learn from an industry expert that has completed more than 1000 hours of professional training.

GET HOUSE OF BROWS CERTIFIED

Pass all of your online modules and become HB Certified.

your trainer

JESSICA TOVEY

Jessica has seen it all and understands the challenges aspiring entrepreneurs face. Jessica Tovey is a leading PMU educator, multi 6-figure business owner, and accredited trainer and assessor with a passion for developing technically skilled, self led artists.

With over 7 years of experience and hundreds of students trained, Jess is known for her ability to simplify complex techniques, deliver real results, and create confident artists who stand out in a saturated market.

Her approach blends mastery of technique with a deep understanding of business, branding, and premium client experience, equipping her students not just to tattoo, but to lead, grow, and succeed.

Whether you're new to the industry or ready to scale with advanced skills, Jessica’s training is designed to meet you where you're at currently and take you where you want to go in business.

Join HB Academy today and master the art of Cosmetic Tattooing through our proven, intensive, online courses.

HB ACADEMY

WELCOME FROM JESSICA

Watch this video for a personal welcome from Jessica, your mentor and educator, and an overview of what each course entails

TESTIMONIALS

STUDENT RESULTS THAT SPEAK FOR THEMSELVES

"Jess is genuinely there to support others"

As a fellow local brow artist, I look up to Jessica's amazing work and was super keen when she opened HB Academy Online and released her Ombre masterclass. I believe there is always something to learn within this industry and really enjoyed this course. It is the third Ombre online course I have taken and I highly recommend it!

The course was very informative and I could immediately tell she is genuinely there to support others in building the career of their dreams in the brow world.

She gave me detailed feedback and I look forward to implementing this with my own clients to further perfect the craft of Ombre Brows.

Cassandra V

"After the training was finished, I felt confident to start treating clients"

I was so happy with my eyebrows and the experience, that I signed up for the HB Academy Microblading training. It is clear that Jess has had extensive training and she is happy to impart all of this knowledge to her students. Jess is so supportive and genuinely wants you to learn and succeed.

The course really teaches you everything you need to know to start a business in this industry. After the training was finished, I felt confident to start treating clients. Jess is empowering and such a champion of women in business and I completely recommend the training at HB Academy.

Demi R

ONLINE TRAINING FAQ'S

Do I need any experience to enrol in your courses?

No prior experience is required for our Online Courses. These comprehensive courses have been designed so that an absolute beginner can learn the foundations of cosmetic tattoo as well as Jessica's signature techniques. Our online courses have been designed to closely replicate a 1:1 training experience with video demonstrations of all components of the treatment, with the intention that you can practice your techniques alongside Jessica in the videos. The unlimited ongoing support ensures you can ask questions and get feedback as you work through the course and continue to be supported long after you finish the course.

Will I work on live models?

You will be required to practice your predraws on friends and family to pass this component of the assessment. You will also be guided by Jessica to source and practice on models, only after you have perfected your tattooing techniques on the practice mats. This ensures you are capable to work on clients when the time comes. Jessica will guide you through all of this as you go.

Do I get a certificate when I complete the training?

Yes you will receive a Certificate of Completion once you complete your assessments. The assessments include predraws on friends and family plus practical elements on the practice mats. Jessica will continue to guide you as long as you require.

Is the course accredited?

HB Academy is a private training provider led by accredited trainer and assessor Jessica, who goes above and beyond industry standards to offer a truly unique and elevated learning experience.

Please note that while an accredited course can provide basic certification, it doesn’t always guarantee quality training.

Our programs provide a comprehensive blend of hands-on techniques, personalised guidance, and in-depth mentorship that typical courses often lack.

Unlike most accredited courses, HB Academy is designed to empower each student with real-world skills and confidence, setting them up for lasting success in their beauty careers with unlimited ongoing support from Jessica herself.

What ongoing support is provided after training?

You’ll get access to our student community for continued mentorship, feedback, and support. Plus, Jessica is always available for follow-up questions and guidance as you start offering services. We also offer higher level Mentorship options for those who want closer proximity to Jessica and a higher level of business support.

Can I offer these treatments immediately after training?

Once you complete your training, have obtained insurance and followed local requirements for skin penetration, you can begin offering treatments. With that being said Jessica recommends you follow her unique HB Momentum Method to build your skills to a high level once you leave the training before you treat clients on your own.